Advertisers today have an incredibly difficult new premise to abide by: Grab my attention in five seconds.
Advertising remains a necessary evil, it keeps alive those forms of media that have no other practical means of gathering revenue, but we – the consumers, the YouTube watching generation – still find it to be annoying, intrusive, and too easily dismissed and ignored. We are not so captive an audience as the TV watching public, stuck to the couch while we wait for our desired viewing to return, perhaps vanishing into the kitchen or bathroom to attend to our plumbing. We can scroll past, we can install an ad-blocker, we can wait five seconds and skip… (more…)
Marketing is a powerful tool to have in your arsenal, no matter what your mission is. Whether you are looking to bring people together for a massive meetup, or if you’re looking to share a political message, a good marketing strategy is all you need. At least, it’s a good chunk of the battle, as the other half will be the message you are trying to share. We’re not the best at Search Engine Optimisation (SEO) ourselves, but here are some basic marketing principles which might make or break your campaign.
May 12, 2017 | Categories: GeekOut discussion, Technology | Tags: Business Page Account, Facebook, Geeky Businesses, Getting Your Message Heard, Getting Your Message Out There, Marketing, Reddit, Social Media, Social Media Marketing, Spreading Your Mission, Strategies, Twitter, Website, Wordpress | Leave a comment